Following the approach taken by rival Renault, PSA/Peugeot-Citroen is working on an entry-level car set to debut in emerging markets in 2011. The Renault Logan has done well in Russia and Romania, which has prodded this interest and action from PSA. The new five-passenger vehicle will be assembled in Turkey or Poland and sold in eastern and central Europe, Russia, Turkey, and North Africa wearing both Citroen and Peugeot badging. If successful, sales would also expand to include China and South America. Even if the vehicle sells well, PSA/Peugeot-Citroen CEO Christian Streiff maintains there are no plans to sell the new car in western Europe – regardless of Renault's strategy.






Peugeot is a long way off from its ambitious target of selling 4 million units annually by the end of the decade. This year its sales projects put it at 2 million, but chief executive Jean-Philippe Collin has a plan in place to reach the targets set out by parent company PSA. The plan involves expansion on two fronts. Firstly, Peugeot plans on developing new models to compete in segments where it currently does not compete. Collin figures the French automaker currently competes in 72% of market segments, but wants to get that figure up to 90%. Despite Peugeot's sportscar racing program, the company is not prepared to build a pure sportscar any more hardcore than the upcoming 308 RC Z sports-coupe. It is pursuing government funding to develop a diesel-hybrid drivetrain, however, which might be key to its expansion. Peugeot is also planning on pursuing new markets, namely in China, Russia and South America. However, while a return to the North American market is being considered, especially in light of the weak American dollar, Collin maintains that such a move would still be several years off.


As we reported yesterday, Peugeot was clearly the fastest in qualifying for this weekend's running of the 24 Hours of Le Mans. The record-setting runs of all three 908 HDi diesel-powered LMP1 cars places Peugeot's entire field of entries 1-2-3 on the starting grid. That's impressive considering two of Peugeot's car crashed during the past two weeks of practice. Audi is hoping that its team's experience, quicker pit stops and more fuel efficient R10 LMP1 cars will eventually carry it past the Peugeots, despite starting fourth, fifth and seventh on the 55-car grid. And thanks to the speed of Lola Aston Martin driver Stefan Mücke whose petrol-powered car earned the sixth spot on the starting grid, not all the front runners will be diesel-powered.
As for classes other than LMP1, the next fastest LMP2 class was dominated by the Porsche Spyders not surprisingly, while LMGT1 is being led by the #63 Corvette Racing C6.R. The Corvettes will be chased this year by the particularly fast #50 Larbre Competition Saleen S7 and some slower but determined Aston Martin DBR9s from Aston Martin Racing. Finally, LMGT2 will be another great battle between Porsches and Ferraris, with the #76 Imsa Performance Matmut Porsche 911 GT3 RSR on pole for the class. Remember the amazing GT2 class finish of last year's race between Flying Lizard's Jorg Bergmeister in a Porsche 911 GT3 RSR and Risi Competizione's Jaime Melo in a Ferrari 430GT? If not, watch it again here as a reminder of why Le Mans is absolutely amazing. Also check out this great post at UltimateCarPage that has a detailed breakdown of all 55 cars with an image of each one and a list of their drivers.
