The Dodge Challenger SE is a good-looking coupe that dealers say is selling very well. We liked the base Challenger SE because it carried most of the styling cues of its far more expensive and fast SRT8 sibling at a reasonable price, and we can't wait to try out the mid-level HEMI-powered R/T. Chrysler is now looking to add still more visual bark for its bite-less V6 Challenger with an SXT trim package. Chrysler of Canada is researching what the SXT Challenger should look like, and the Pentastar recently displayed a mock-up of the coupe at the Georgian College Autoshow in Barrie, Ontario, Canada to gauge interest. Chrysler surveyed Canadians regarding whether the SXT Challenger should receive a racing stripe, and also gave onlookers a choice of an 18-inch Mopar rim, or some played-out chrome rims. Chrysler also asked how much the SXT package should cost, and we're hoping our northern neighbors checked the "Less than $500" box, if only because the other choices were more expensive. The Cheers and Gears forums suggest that the SXT model may be for Canada only, but we have no information either way.
A few months back, Chrysler threw a wrench in its employee vacation plans by mandating that all white collar workers take the last two weeks of July off. The move wasn't very popular due to the short notice provide, and didn't save much money, but team Pentastar has decided to do it again next year. This time, however, employees have 11 months to plan their trip to the Magic Kingdom or a fuel-saving staycation (sorry, we'll never use that term again). Chrysler spokesperson Shawn Morgan says synchronized time off is good for helping the struggling automaker to become more efficient. The idea is that cutting down on randomly timed vacation will help projects to stay on course while also keeping different project teams from getting ahead of one another. Employees actually like the idea of getting a two week chunk of time off right in the middle of summer, provided that ample notice is given to them to plan accordingly. It also helps workers from worrying about work that is being done in their absence, helping to make the time off more enjoyable.
Chrysler's departure from the leasing game certainly isn't going to help dealers move stale product off their lots, so the automaker has announced a new sales program unimaginatively named the "Shop 'Til You Drive Sales Event." What'll it take to get you into a new Chrysler, Dodge or Jeep vehicle?
Well, aside from $2,000 cash back on "select retail purchases," Chrysler is offering an August-only, 72-month, zero-percent APR financing deal on many of its slow-selling models that aims to make monthly payments approximately the same as a 36-month lease.
Additionally, pricing on Dodge, Chrysler and Jeep vehicles has been slashed, with the Ram dropping 40-percent of its MSRP, Aspen hacked by up to 25 percent, Town & Country minivans cut by 24 percent and Grand Cherokees dropping 28 percent.
Chrysler will also try to get lessees back into dealerships by offering special "loyalty incentives" that will be applied to a new retail purchase, along with waiving the $425 lease disposition fee.
Chrysler is losing money by the truck-load, and its vehicles aren't selling, so common sense dictates that team Pentastar was going to start making cuts soon. That time is now, when Chrysler notified workers that it would be cutting 1,000 white collar workers. Chrysler spokesman David Elshoff told employees that the company would achieve its cut target through retirements, attrition, and buyouts, which means people won't be handed boxes and receive security escorts just yet. Chrysler management is making the cuts with the belief that the current economic situation here in the States isn't going to improve any time soon. A quick look at the Pentastar's car lineup shows the privately owned company would be in trouble even if the economy had a rosy outlook. No timetable was given for the white collar cutback.
The Chrysler Sebring has been a major league disappointment since its introduction in 2007, but execs at Chrysler headquarters have promised that a new, better midsize sedan is on the way. The photo to the right is not that magical new Chrysler, but is what appears to be a warmed-over version of the Sebring we already have. The most obvious change arrives at the hood, where the Sebring's ungainly washboard ribbing is replaced by a smooth surface. There is significant camouflage covering the front bumper and lower fascia, but due to some un-kept grass, we can't see any details. The Chrysler experts over at Allpar say that the updates will mainly improve aerodynamics and reduce wind noise, which will also help improve fuel economy.
Chrysler also plans to simplify manufacturing by making many former options standard equipment, adding the Premium and Luxury group as standard on the Limited model. The Touring model a eight-way power driver seat, chrome and leather shift knob, and traction and stability control. What we don't know is whether Chrysler has updated the Sebring's interior, but the automaker has insisted that it was racing to update it quickly. The good news for interior designers is that the Sebring redo can only get better.
Chrysler LLC chief Bob Nardelli is back to work after being laid up with a bad back the past couple of weeks, and here we didn't even know he was hurt. Some bloggers we are. Nardelli's injury didn't require surgery, and the Chrysler CEO worked from home while getting the rest needed to tend to Chrysler's turnaround plan. A Chrysler spokesperson didn't disclose how the injury occurred, but we're guessing the massive weight of the Pentastar's problems would be a hefty strain on anyone's back.
If you're one of the lucky 6,400 customers to lay claim to the 425 hp Dodge Challenger SRT8, we have good news. The first 1,000 special edition Challengers have already been built, and they're en-route to a dealer near you. For those of you that won't be getting your Hemi-powered muscle car in the first wave, you won't have to wait long, either. Every SRT Challenger will be produced by the beginning of July, which means Woodward should be full of good-looking retro coupes come August. If you want a 6.1L Challenger, you're going to have to hit eBay or wait for 2009, because all 2008 models have been spoken for.
The Challenger has been one of the few pieces of good news surrounding the Pentastar of late, and a hot product couldn't be coming at a better time. We know gas if $4 per gallon and V8 muscle cars aren't exactly what the doctor ordered, but we're probably just as excited as the 6,400 Challenger SRT8 owners to get behind the wheel of this future classic.
After years of talk, Chery is finally entering the North American market later this year, but the small car will be badged as a Dodge, and it'll be sold exclusively in Mexico. The decidedly un-Hornet-looking A1, which was designed by Bertone of Italy, will be rebadged as a Dodge and virtually unchanged from its Chery twin. While Chrysler execs are adamant that the A1 isn't coming to the US, the Pentastar is still working with Chery on a small car to be sold north of the border. Don't hold your breath waiting for an ultra-cheap Chery in the US, though. Chrysler co-pilot Tom LaSorda says Chery has "three or more years" before the Chinese automaker can meet US safety and emissions standards.
Chrysler's over-sized dealer-body has been struggling with the Pentastar's shrinking market share, but that's not stopping Chrysler brass from asking them for donations for the newly non-profit Walter P. Chrysler museum. Dealers are being asked to contribute $5,000 apiece to help keep the museum up and running, and in turn Chrysler is changing the museum's name to the Walter P. Chrysler Founding Dealers Society. Dealers that participate in the program will get their name added to the Founding Dealers Society Donor Wall.
While it's well-known that Chrysler is working hard to shrink non-core costs, the 70-vehicle museum only has six full-time employees, which doesn't meaningfully impact the bottom-line. The program is strictly voluntary as well, so no dealers will be unwillingly hurt during the funding of this museum.
The recent decision by Chrysler to give employees a mandatory, unpaid two week vacation has workers peeved, and it's tough to blame them. Many long-time workers have already planned and paid for vacations that land outside of July 7-21, so those employees will have to cancel their plans or risk going unpaid for two weeks. It's very public news that Chrysler isn't exactly rolling in fortunes, and employees know that sacrifices being made, but as the Freep points out, Chrysler management really botched this one.
The problem lies with the absence of communication regarding vacation time until less than four months before the scheduled time off, when many plans are already set, and some vacation is already taken. Then there's the fact that some of the product development is being shuttered for two whole weeks when Chrysler is already behind the competition and can't afford to take half a month off. Cerberus may be new to the auto industry, but it isn't taking the private company long to disenfranchise its employees.
