The blind spot has been a consistent safety issue for automobiles since before the invention of the C-pillar. Some automakers have recently tackled the problem with complicated warning systems that beep when your blind spot is about to cause an accident. Ford is taking a different but no less effective low-tech route with the introduction of its Blind Spot Mirror on the 2009 Edge. The technology behind the Blind Spot Mirror is simple; it's little more than a secondary convex mirror in the top right corner of the traditional side mirror that gives a clear view of what before was only visible by craning your neck left and right. We've seen this type of tech used before on aftermarket mirrors for towing applications, but it makes just as much sense on an unencumbered passenger vehicle.
Ford came up with the mirror in response to its own customer research that showed drivers were 76% more confident behind the wheel when using the mirror. The overwhelmingly positive feedback has led the Blue Oval to introduce the Blind Spot Mirror across its lineup as quickly as possible, starting with the 2009 Edge.
Ford has been banking on strong sales of its crossover vehicles to help counter the sinking ship that is its line of SUVs. While the new Ford Edge and Lincoln MKX, along with the brand new Ford Flex and revised Escape, have sold well enough to post a meager 2.8-percent gain in overall sales so far this year, that number apparently isn't high enough to warrant a third shift at Ford's Oakville, Ontario plant that the automaker was hoping would be necessary. Unfortunately, this shift cancelation means that 350 workers who had planned on showing up for their first day next Monday are now left jobless.
While there are certainly buyers out there who require the capability to haul around their entire families and their associated gear, all large passenger vehicles -- crossovers like the new Flex included -- face an uphill battle now to overcome current market conditions, as this latest announcement once again proves.
What is in a name? Would it be too linear a thought process to expect that a vehicle with a "sport" designation would be, you know, sporty? Ford officially rolled out the Edge Sport at the Chicago Auto Show, and while the moniker might be dubious, it is at least a nicely done factory tuner. The idea behind the Edge Sport is to create a tuner package with factory-backed quality levels. Check out the live shots and you'll see that the already well-trimmed interior gets an extra level of attention, and the bodykit applied to the outside is tasteful. New paint colors are Sport-exclusive, as are smoked lenses on the lights. The biggest feature that Ford is touting are the monstrous wheels wrapped in low-profile rubber. The standard 20-inchers are enough to give the brake rotors an inferiority complex as they appear hardly larger than the wheel hubs. If you need an even harsher ride and more clearance around those anti-massive brakes, you can upgrade to 22s. Wheel size to brake rotor diameter shenanigans aside, we like the Edge Sport. We'd find it sporty if it came with the EcoBoost powertrain, but as it stands, it's more like the Edge Spiffy.
