With Ferrari's road and race cars taking advantage of the latest emerging technologies, someone inside the marketing department in Maranello has taken the bold initiative to bring the company's PR into the same realm by utilizing popular electronic media. For its latest supercar, the highly-anticipated Ferrari California, the company has been releasing bits and pieces on a dedicated, flash-enhanced website, and the latest installment has just hit cyberspace.For this episode, Ferrari has teamed up with the wiz-kids at Polyphony Digital who are the brains behind the Gran Turismo franchise. They offer up an adrenaline-pumping virtual reality video of the California racing through the virtual streets of Gran Turismo 5 Prologue in the same style as the game's intro. And now that they have the car scanned, it shouldn't be long before you can download the California on your PS3 to drive in the game. We hope. Follow the Source link below, click "virtual test drive" and "play film" to watch the clip. Oh, and clear some time in your schedule, because the video will make you want to play video games all weekend.
The gang in Maranello is continuing to dribble out more imagery of the new Ferrari California roadster, now with the car now making its first appearance with its hard top up. This blue GT can be seen in the gallery below with the top up, down and halfway in between. Thankfully, in spite of the 2+ designation (whatever that means) the car still maintains two-seater proportions, so it doesn't have a ridiculously long rear deck. There has been plenty of discussion in the comments about the virtues of the California's design details, but the overall proportions are definitely classic GT the folding hard top manages not to screw that up.
Ferrari President Luca di Montezemolo recently had his first crack at driving the new car at the company's Fiorano test track and unsurprisingly came away feeling quite effusive about the newcomer. In the bosses words, "The California is, like all of our models, the epitome of cutting-edge innovation." The new hard top can apparently change state in a mere 14 seconds. Hopefully it will also prove to be more reliable than some other such examples. It's going to be a long summer of teasing from Ferrari before the California makes its debut at the Paris Motor Show in October.
Just days after Ferrari launched the teaser site for its new GT, the first full images and details of the Ferrari California have been revealed. Even though the countdown timer on the teaser site still indicates there's a week to go before the next info reveal, the countdown itself is little more than a formality.
Like other modern Ferraris, this one is fabricated from aluminum to keep mass under control. The 460 hp 4.3L V8 is the first from Maranello to use direct injection while following the racing tradition of using a flat-plane crankshaft. This car of firsts also debuts the production application of a dual clutch gearbox from Ferrari. The 7-speed unit is mounted in a rear transaxle configuration and should provide smoother shifting and even better performance than the existing hydraulically-actuated units that Ferrari currently uses. Acceleration to 60 mph should come in under 4.0 seconds.
The California is also Ferrari's first retractable hardtop convertible. From the shape of the hood scoop and headlights to the sweep of the rear fenders and vents behind the front wheels this car obviously draws on the heritage of the original 1960s 250 GT California. At the same time, it's blended with modern Ferrari design elements drawn from the current F430 and 599. We're looking forward to seeing much more of this car over the months leading up to the Paris Motor Show!
With the debut of the Ferrari 149 GT California (or something like that) just around the corner, new shots of the Ferrari mule have surfaced at Autogespot, revealing a few more details about the entry-level Fezza. Unlike some spy pics we've seen that obscure everything from the B-pillar back, these newest images show a steeply raked rear windscreen that terminates into an artificially elongated trunk, rumored to house a folding hard top. The front clip is sporting a large radiator intake and the hood stretches back in true Ferrari style. As reported before, Project F149 is rumored to be powered by a 4.7-liter V8 producing 480 to 500 hp. More details are expected soon. We're standing by.
