

One aspect of the possible GM/Chrysler merger often overlooked is that Daimler didn't completely divest itself of its Chrysler ownership back in early 2007, and the German automaker's 19.9% stake could get in the way of any deal. Daimler has been clear that it is disinterested in becoming part of some Detroit super conglomerate, and Automotive News is reporting that Cerberus is close to a deal to buy up the remaining 19.9% stake. Also part of the rumor mill is possible involvement with Renault/Nissan, which has been actively working with Chrysler on collaboration projects in the past year. According to CNBC, the merger of GM and Chrysler could be complete within the next two weeks, but with neither of the two parties talking, it's all speculation at this point. Recent reports from the Wall St. Journal and CNN say that talks are rapidly accelerating, so there could be more to Chrysler/GM talks than we'd originally thought. Then again, the Internets have been wrong before.
The latest rumors regarding Cerberus-owned Chrysler and its possible sale point to the breakup of Chrysler's assets, and in particular its brands. General Motors may be interested in bits and pieces of its cross-town rival, but perhaps not the entire automaker. Jeep is considered Chrysler's most valuable asset and was purchased by the automaker from Renault in the '80s, around the same time that AMC ceased to exist. A similar scenario may put Jeep back in the hands of Renault. This purchase could allow the French automaker an easier entry back into the U.S. market with dealerships and excess production capacity leftover from Chrysler. General Motors main interests are rumored to be the minivan line along with some production sites, including the plant in Mexico that assembles Dodge Ram trucks. In exchange for the pieces of Chrysler that GM is interested in, the automaker could fork over its remaining 49-percent stake in GMAC to Cerberus. It's clear that all companies involved are still in negotiations, and it's completely possible that nothing changes hands at all. Round 'n round we go...
Will the blending of Maximimum Bob and Minimum Bob be like putting matter and anti-matter together? We may find out sooner than expected if what CNBC is reporting is accurate. The possible merger deal between General Motors and Chrysler that hit the web waves recently will reportedly be concluded in the next two weeks one way or the other. Although original reports of talks between the two automakers indicated that they had walked away from the table already, it now appears the negotiations are going hot and heavy. Of course, no one with any actual knowledge of what is happening will discuss the situation on the record, so we are simply left to speculate whether this is really a good idea. While GM certainly has a stronger product lineup right now, Chrysler may actually have a better cash balance. Would GM absorbing Chrysler and then dispensing with a bunch of brands be enough to save the remnants of both? Or would it simply drag both into the muck at the bottom of the lake? There is certainly plenty of redundancy between the two companies. The disposing of excess tech centers, proving grounds, offices and the like could theoretically help raise valuable cash. That theory, however, is predicated on a market where there would be buyers for those assets, something which currently does not necessarily exist, especially in Michigan. We'll just have to watch and wait.
