If you're keen to follow the reunited IndyCar Series, you may want to call up your cable or satellite provider and add Versus to your package. The channel has secured the rights to broadcast the series, moving the races over from ESPN.Although the lesser-known Versus reaches some 20 million fewer homes than ESPN, the network is expected to offer extended coverage, with pre- and post-race shows and the possibility of Indy-related programming in between races, as well. Meanwhile, ABC has renewed its contract with IRL officials to broadcast five races – including the Indy 500 – each season. While the deal with Versus might seem like a step backwards from ESPN, the stability of consistent and extended coverage could help put open-wheel racing in America back on the map.
Formula 1 will hit the BBC air waves in 2009 after a long run on ITV. The move will require new figureheads to sit at the desk, and London's Times has said that Top Gear's Richard Hammond is the top man for the job. Economics at least partially drove ITV's decision to withdraw from F1 coverage. The coverage is expensive, so making money is challenging, even with newly rising star Lewis Hamilton making F1 more interesting for UK viewers.
Hammond's presence might help broaden the appeal beyond just racing fans, as would guest appearances by Jeremy Clarkson and James May, Hammond's cohorts on Top Gear. Letting Clarkson and May prowl the paddock could offer priceless moments of color commentary that would set YouTube alight. The BBC also plans to update the look, feel and pace of its coverage, and fans will be able to get at the presentation more easily with races going out across broadband digital outlets in addition to the standard radio and television.
