Alfa Romeo is hard at work on a replacement for the 166, the flagship sedan which debuted in 1998 and was discontinued last year. The students at the Scuola Politecnica di Design in Milan, however, seem to have gotten fed up of waiting around for Alfa Romeo to unveil the new car, so they've come up with a few proposals of their own.
Well, not exactly. The transportation design course was carried out under the auspices of the Centro Stile Alfa Romeo and the watchful eye of Fiat Group design chief Lorenzo Ramaciotti. So they had a good chance of getting the automaker's attention. (Next year's masters program at the SPD, meanwhile, is being conducted in conjunction with Lamborghini.) Nine projects – carried out by students from Korea, Slovakia, Romania, Turkey, South Africa, Russia, Brazil, the United States and Italy – were presented, but we'll have to see which elements find their way into the final product.
Several high-ranking executives from Alfa Romeo were keen to see how the launch of the new MiTo materialized. While they were there, we had the chance to talk with one of Alfa's top marketing officers over dinner and discuss the latest news churned out of the rumormill concerning upcoming products from Alfa and its sister-brand Abarth.
For starters, we discussed the next model coming down the pipeline for Alfa Romeo. The MiTo, which we were driving the following day, replaces the three-door version of the ageing 147 hatchback, with a larger 149 slotting in above the MiTo with five doors. While previous reports had concluded that the 149 would share its platform with the Fiat Bravo, our hosts confirmed the later reports that the 149 would sit on its own unique platform.
Although Alfa is considering a new, small convertible model, it would not come as a MiTo spider, instead it will get its own designation and coachwork that's distinctly different from existing models.
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After having being introduced way back in 1998, Alfa Romeo finally stopped production of the 166 last year. Now without a flagship sedan to hold up the top of the range, Alfa is working on the development of its successor. However, the 169 (as the model is expected to be called) has been pushed back at least another three years while the automaker tries to sort out which platform it will be based on.
With an eye towards the American market, Alfa is said to be committed to making the new 169 a rear-wheel-drive vehicle, but the only rear-drive platform the Milanese automaker has in its range belongs to the 8C Competizione, which CEO Luca de Meo recently rejected as a possible donor for the 169. (Rats.) The platform that underpins sister-company Maserati's Quattroporte and GranTurismo was likewise dismissed as too costly, as Alfa Romeo looks to other automakers – chief among them Jaguar, now owned by the Fiat Group's Indian ally Tata – for a suitable rear-drive platform for Alfa's new flagship sedan.
In related news from the other end of the range, the upcoming 149, which – along with the new MiTo – will replace the aging 147, is reportedly getting a brand new platform of its own. The reports contradict earlier suggestions that the five-door hatch would be based on the Fiat Bravo platform when the new 149 is introduced in 2009.
Alfa Romeo is returning to the US market in about a year, offering the zooty 8C Competizione and 8C Spider atop a range of less spectacular offerings. While the top-end 8Cs will probably be Italian emigres, the 149 and 169 sedans could be put together in Mexico. Alfa doesn't have a hard and fast decision yet, and could pick another site, even one in North America. Moving the labor to Mexico for the volume sellers might prove to be a wise move on Alfa's part. The dollar continues to take a beating, pushing up the cost of European items on US sales markets, and building somewhere else would sidestep some of those increased costs. Alfa is trying this idea in China, too, where Chery will assemble automobiles for that market. We're all for it if it gets the keys to some stylish Italians in our hands while holding the prices down. The quality can't be any worse than it was in the bad old days that led to the notorious reputation for unreliability that afflicted Italian marques. Besides, those shop queens were so joyous to drive, they made suckers out of all of us, and we'd do it again, given the chance.
