

Alfa Romeo's marketing people have been bouncing around the idea of ditching the current three-digit numbering system and proceeding with a nameplate nomenclature. The shift – already in place on some models and not on others – could increase the appeal of certain models even more, while helping them avoid a crossroads that will inevitably come up when models like the 159 need to be replaced.
Italian magazine Quattroruote has come up with a composite image of what it thinks that vehicle could look like. Unfortunately the results are rather cumbersome, essentially Photoshopping the nose from the MiTo onto the existing 159 body. The rear-end rendering is not much better, but intriguingly appears to carry a New York State license plate. While the existing 159 remains one of the most striking mid-size sedans on the market, we hope its successor – speculatively reviving the Giulia nameplate of old – will look a heck of a lot better than this.

Aston Martin has released the first image of its newest flagship – the limited edition One-77. Details are scarce, but the One-77 will be powered by a hand-built 7.0-liter V12 nestled inside an aluminum and carbon fiber chassis. 0-60 times are estimated at 3.5-seconds, with a top speed cresting 200 mph.
77 examples of the £1 million coupe will be produced and customers will be able to customize the bespoke supercar to meet their individual tastes. The One-77 will be revealed later this year (Paris?) and will go on sale shortly afterwards.
This will be the first all-new vehicle from Aston Martin produced after the brand was sold by Ford to a group of investors spearheaded by Prodrive's David Richards. We're also curious to know if the One-77 will play a part in Project Alligator, the rumored collaboration between Aston and Mercedes-Benz. All details will be revealed in due time. Until then let your eyes feast on the only image we have of the upcoming One-77 supercar.

After having maxed-out the Phantom range with sedan, coupe and convertible variants, Rolls-Royce has been hard at work preparing its second range. Known tentatively as the RR4 (following in succession after the three Phantoms), the new "baby Rolls" will be anything but, and is expected to be unveiled next March at the Geneva show.
Based on a heavily-modified version of the BMW 7-series, the RR4 will offer direct competition to the Bentley Continental. And not just the four-door Flying Spur, either. Although the RR4 will initially appear – in concept form – as a sedan, the platform is expected to spawn additional coupe and convertible body-styles just like its big brother and its targeted competitor. Although many details still remain big question marks for the luxury sedan – including whether it will bear the "suicide" rear doors of the Phantom and what engines (including potential diesel and hybrid powertrains) will appear underhood – the RR4 is anticipated to double the output of the stoic British marque from its production of 1000 Phantoms last year to 2000 once production gears up on the as-yet-unnamed baby Roller.

Toyota is not used to seeing its profit margins drop, as the Japanese auto giant has enjoyed increased profit for nine straight years. Expect that run to end this year, though, as Toyota is discovering that it is not immune to the downturn of the American auto market. For the year, Toyota has revised its sales forecast from 9.06 million units to an estimated 8.74 million. For the first quarter of the year that ended in June, Toyota has also announced that its operating profit took a 39% plunge from lower sales in both the United States and Europe, the increased value of the Yen and higher cost of raw materials. Oh, and then there's the pesky problems of leases. Still, Toyota sales remain fairly strong in this sinking market and a profit is a profit. We'd imagine that this is a problem any one of the Detroit 3 would love to have on its hands.

